TY  - CHAP
U1  - Konferenzveröffentlichung
A1  - Berkholz, Jenny
A1  - Esau-Held, Margarita
A1  - Stevens, Gunnar
T1  - Negotiating Taste for Digital Depiction: Aligning Individual Concepts of Taste Perception in a Co-Design Process
T2  - Mühlhäuser, Reuter et al. (Hg.) MuC '22: Proceedings of Mensch und Computer 2022
N2  - Taste is a complex phenomenon that depends on the individual experience and is a matter of collective negotiation and mediation. On the contrary, it is uncommon to include taste and its many facets in everyday design, particularly online shopping for fresh food products. To realize this unused potential, we conducted two Co-Design workshops. Based on the participants’ results in the workshops, we prototyped and evaluated a click-dummy smart-phone app to explore consumers’ needs for digital taste depiction. We found that emphasizing the natural qualities of food products, external reviews, and personalizing features lead to a reflection on the individual taste experience. The self-reflection through our design enables consumers to develop their taste competencies and thus strengthen their autonomy in decision-making. Ultimately, exploring taste as a social experience adds to a broader understanding of taste beyond a sensory phenomenon.
KW  - co-design
KW  - prototyping
KW  - Human-Food-Interaction
KW  - Negotiation of Taste
KW  - User-Centered Design
KW  - Taste
SN  - 978-1-4503-9690-5
SB  - 978-1-4503-9690-5
U6  - https://doi.org/10.1145/3543758.3543781
DO  - https://doi.org/10.1145/3543758.3543781
SP  - 137
EP  - 146
S1  - 10
PB  - Association for Computing Machinery
CY  - New York, NY, United States
ER  -