@incollection{Roehr2004,
  author    = {Sigmar Roehr},
  title     = {Strategien und Organisation internationaler Unternehmen},
  series = {Meier, R{\"o}hr (Hg.): Einf{\"u}hrung in das internationale Management},
  publisher = {Verl. Neue Wirtschafts-Briefe},
  address   = {Herne},
  isbn      = {3-482-52051-8},
  pages     = {57 -- 88},
  year      = {2004},
  language  = {de}
}