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Innovation has been touted to be the central catalyst of entrepreneurship. This view has dominated research in start-ups as well as small and medium enterprises. Therefore, the relationship between innovation and firm performance has been a subject of interest to many researchers and policy makers. Through a longitudinal approach, this study investigated the influence of product innovation on the performance of Haco Tiger Brands, a medium sized fast-moving consumer goods (FMCG) company in Kenya’s East Africa market. The study looked at the product innovation activities within the company for a period of 7 years for a total of 35 products across the five major brand categories of the company. Using a secondary data capture form, data on sales revenues for both the company and innovated products for the past 7 years was obtained. Data on the innovated products launch time and type of innovation was also obtained. Using time series and linear regression analysis, the results indicate that the total company sales revenues less innovation grew at a slower rate of 50% as compared to growth when product innovation sales revenues were included in the total company sales revenues accounting for a faster sales growth rate of 76%. The influence of product innovation on performance was statistically significant (p<0.05) accounting for 92.19% variation in performance. These findings provide irrefutable empirical basis that product innovations have significant revenue growth rates, hence the need for managers of medium sized companies to invest in research and development to sustain product innovation and spur growth. The results sit well within theory and other empirical studies with additional contribution to methodology. Based on the study limitations, further areas for research have been suggested.
Namibia’s hunting industry is increasingly threatened by animal rightists and opponent groups whose adversarial mindset is mostly based on emotion orientated information. The fatal consequences if closing hunting tourism in a country like Namibia are expounded in this study by critically investigating the input of well-regulated hunting tourism towards conservation in Namibia. Different factors have to be taken into consideration, regarding the country’s attributes that differ significantly from other countries and their methods to achieve successful conservation management strategies. By conducting an in-depth interview with Mr. Volker Grellmann and by obtaining secondary data from local authorities and organizations, the current research investigates how well-regulated hunting tourism in Namibia is an important part of biodiversity conservation. The results outline that hunting tourism is crucial for the value of wildlife and yields for wildlife to have a greater benefit than livestock and crop farming in Namibia. Likewise, the country takes care of their valuable natural recourse. As a result, natural habitats are induced, and subsequently a steeply growing number of wildlife was recorded over the last 50 years in Namibia. Among others hunting tourism favors the development of rural areas and yields incentives to fight poaching and the illegal trade of wild animal products.
This paper stresses the importance of entrepreneurship education towards enhancing sustainable development in Kenya. The problems facing the country ranging from high rate of poverty, youth and graduate unemployment; overdependence on foreign goods and technology.
This paper therefore argues that entrepreneurship education will equip the students with the skills with which to not only be self-reliant, but to become wealth creators. The intervention level of entrepreneurship education has been at tertiary institutions and universities. This paper argues that attitudes and values are acquired at formative stage in life. Based on literature review of the models that have been used and yielded positive results, this paper proposes an innovative approach to the teaching of entrepreneurship education that is inclusive of pre-school, primary, secondary, tertiary and university levels. This paper explores the “Mully Model of Applied Entrepreneurship Teaching” as a case study, using interviews, surveys and reviewing relevant MCF data. The organization’s success factors within the Kenyan context are discussed.
The paper also recommended that educational programs at all levels of education should be made relevant to provide the youth the needed entrepreneurial skills. Further, it recommends that experiential learning methodologies be emphasized in the delivery of entrepreneurship education.
The link between universities and the industry has been of concern both locally as well as globally for a long time, for the obvious reason that it is perceived to enhance organizational performance. The gap between universities and the industry has been widening in developing countries leading to lost opportunities for joint research, product development and job creation. Marketing and entrepreneurship could play a pivotal role in reversing the weakened linkages by building mutual relationship and strengthening bonds between universities and industry. This study sought to examine the role of marketing and entrepreneurship as important tools for enhancing the university industry linkages. The study sought to determine the aspects of marketing and entrepreneurship that have the highest influence on enhancing the university industry linkages. It considered the nexus of entrepreneurship and marketing exemplified by the attributes of innovativeness, creativity, risk taking; proactive orientation and value creation as crucial for creating, nurturing and developing sustained linkages between universities and industry. The study targeted 150 small and medium sized enterprises in Nairobi City County, out of which 143 responded, giving a response rate of 95 %. Data was collected using structured questionnaire administered to managers of small and medium sized enterprises engaged in manufacturing, retail, banking and hospitals. Survey data collected from small and medium enterprises will be analyzed through descriptive statistics including mean scores and standard deviation. We will test our hypothesis through regression analysis. The study found that marketing practices especially those focused on the product, promotion and distribution were key in enhancing University industry linkage. With regards to entrepreneurial orientation, risk taking, and creativity indicators were found to be more important than innovation in enhancing university-industry linkages.
This research was conducted to determine the relationship between entrepreneurship educations, venture intention on venture creation among entrepreneurial graduate in Kenya focusing on selected universities in Kenya. The study was grounded on the economic entrepreneurship theory, an attitude-based view on entrepreneurship education and resource-based theory. This research embraced a cross-sectional descriptive survey design. Study population was 2500 student taking entrepreneurship course in various universities of whom a sample of 345 students was chosen using purposive and simple random sampling technique. The study used both primary and secondary data. Statistical Package for Social Sciences (SPSS Version 21) was used to analyse quantitative date. The findings of the study revealed that entrepreneurial education had a noteworthy influence on venture creation (r= 0. 512, p = .001<0.05, t= 10.904) increase in entrepreneurial education would lead to significant increase in venture creation. The study revealed that entrepreneurial training has significance influence in venture creation among graduate as indicated by β1=-0.670, p=0.002<0.05, t= 10.304. Study established that increase in entrepreneurial orientation would lead to increase in venture creation among graduates by a factor of 0.519 with P value of 0.002 (r =0.519, P=0.03< 0.05). The research conclusion was that entrepreneurial knowledge acquisition, entrepreneurial training and entrepreneurial orientation combined have important and positive relationship with venture creation among the graduates.
Small, Medium and Micro Enterprises (SMMEs) are widely recognised as playing a pivotal role in economic development and job creation. This is particularly so in Africa, where SMMEs are responsible for 80% of all formal jobs. While this is recognised by various African continental and national developments plans, the nefarious practice of late payment, by especially governments, not only stunt the growth of SMMEs, but often-time leads to business failure. This article investigates the impact of late payment, with a specific focus on South Africa and touches on international good practice that may be employed to address this phenomenon.
For years, the common logic that underpinned entrepreneurship was to find a niche within in a market/sector and then solidify business practice to achieve success in the market segment. The dawn of technologically-based disruptive enterprises, such as Uber and Air B&B, coupled with the nearing Fourth Industrial revolution seriously call into question the conventional business logic. In this article, the projected impact of these forces on African entrepreneurs is explored. We look at the role of government, business and education systems to prepare for the impact of the Fourth Industrial revolution. Specific focus is placed on the need for entrepreneurial skills and training to prepare for the impact of the Fourth Industrial revolution. We also explore the importance of innovation, both in terms of products and processes to mitigate against the impact of these forces.