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Humankind, it can be argued, lives beyond its means and often at the expense of future generations. This paper starkly demonstrates, with the aid of a mathematical model, the imperative for a sustainable existence. In the model, consumption of resources is represented as a closed system, just like our planet. Long-term survival is only possible if consumption is below the ability of the system to regenerate.
Universities, Entrepreneurship and Enterprise Development in Africa – Conference Proceedings 2020
(2021)
These proceedings are the outcome of the 8th annual joint conference on "Universities Entrepreneurship and Enterprise Development in Africa" between the University of Cape Coast, Ghana and Hochschule Bonn-Rhein-Sieg University of Applied Sciences, Germany, held on 19-20 February 2020 on Campus Sankt Augustin, Hochschule Bonn-Rhein-Sieg University of Applied Sciences.
Towards a conceptual framework for sustainable business models in the food and beverage industry
(2020)
The role of tourism entrepreneurship in rural development continues to be a subject of interest and debate among academia and practitioners. Theoretically, it is anticipated that tourism entrepreneurship will lead to livelihood diversification, enhancement and ultimately a revitalization of the rural economy. While tourism is posited as an accessible entrepreneurship pathway, there is a dearth of information regarding rural dwellers’ actual experiences with it, especially within the Ghanaian context. Using a case study approach and qualitative data from Wli; a rural tourism destination in Ghana, this paper delves into the opportunities and concerns associated with tourism entrepreneurship in rural areas. Data was obtained between November and December 2016 from 27 persons who were either tourism enterprise owners or employees. Findings from the study showed that entrepreneurial activities centred on the provision of accommodation, food and beverage, souvenir and guiding services. The nature of the activities enabled easy transfer of existing skills and knowledge. Further, entry into tourism entrepreneurship was perceived to be easy by the majority of study participants. These findings confirm the potential for tourism to be employed in boosting entrepreneurial activities in rural areas. Nevertheless, there were concerns regarding access to credit, institutional support, unhealthy competitions, low incomes, unguaranteed pensions, and seasonality and skewness of demand. These concerns threatened the growth and sustainability of tourism entrepreneurship within the community. From a policy perspective, there is a need for institutional recognition and support for tourism entrepreneurial intentions and activities in rural areas. Practice-wise, credit facilities need to be designed specifically for tourism-related rural enterprises. Further, periodic skills and knowledge augmentation programmes must be initiated to help expand the skill sets for the rural entrepreneurs. Finally, there is a need for the formation of traderelated networks to provide a platform for knowledge and experience sharing among the entrepreneurs.
Studies in entrepreneurship education in hospitality and tourism has indicated that further attention could be given toward helping students to develop creativity and critical thinking skills, engage in deeper self-discovery experiences, and understand tourism more fully to help prepare them for entrepreneurial roles. This study aims at evaluating Hospitality entrepreneurial modules offered in Tourism programs in Ghanaian institutions. The curriculum of Tourism in two tertiary institutions in Ghana offering Tourism is studied. The research highlights on the need to integrate hospitality technical skills into Tourism education to create a culture that will enhance the growth of entrepreneurial hospitality into Tourism as culinary Tourism is becoming common. Some of the challenges faced by tourism students and entrepreneurship educators are highlighted. Structured interview technique was used to collect data from 20 purposive sampled students of the selected institutions. The results revealed that the level of importance and attention given to hospitality skills in tourism and the perception of students on acquisition of the required competencies is minimal. It is therefore recommended that more skills and competences in hospitality operation, food and beverage production and service be introduced in tourism education in a more holistic manner with emphasis on skill acquisition in order to make the tourism graduate more creative and critical thinker in today’s global competitive environment.
The reported research examines the impact of product portfolio labeling strategies on brand reputation and equity. A netnographic approach allowed to observe winery portfolio labeling approaches and create a typology of winery labeling strategies. Expert evaluation served to assess the dependent variable brand equity by deploying a regression analysis. For the observed wine industry, being part of the food industry, creating consistent and recognizable brands has a direct relevance for reducing (sustainability-related) food information overload and thereby building sustainable brand equity. The results uncover the relative importance of each of the six identified labeling strategies as well as their impact on reputation and brand equity creation. The results point to the need to establish a consistent, strategically founded product communication. Such an approach, with a positive effect on reputation building can serve to build sustainable brand equity. “Stuck in the middle”-type strategies apparently diminish winery brand equity exploitation. The findings contribute to the knowledge on food labels in product communication strategies and their impact on organizational brand equity, thereby having high relevance for the implementation of environmental certification initiatives in an organizational context. The article deploys a novel research approach in an under-researched area to provide new insights for further research as well as implications for practice.
Rural Social Entrepreneurship (RSE) is considered an essential factor for achieving Sustainable Rural Development (SRD) and improving rural people's socio-economic status through increasing production, productivity, reducing unemployment, and accelerating the progress in achieving SDGs. The paper aims at examining the role of social entrepreneurship in achieving (SRD) in Sudan with reference to Wad Balal Project for investment and rural development in Gezira State, which established in 2005 in small villages in Gezira State through mobilizing of local savings and resources for creating job opportunities, sponsoring poor households, improving the infrastructures, and reducing poverty. The study depends on cross-sectional data collected through a questionnaire and focus group discussion from 100 head of households in the village under research. A questionnaire is internally consistent, and its questions are stable. Frequencies and percentages have been used for describing the basic characteristics of the respondents. Statistical t-test was adopted to test the opinions of respondents about the role of the project based on the Likert scale. The results revealed that the project has significantly increased the opportunities of job and training as well as household income, the results also confirmed that the project has improved the status of education and health services in the village. The project has extended and established many branches; the project also diversified its investment to cover more kinds of investments, the project reinvested 50% of its profits and directed the rest to charity, and social services in the village, many lessons can be learned from the project story. The research recommended that a similar social entrepreneurship project can be generalized to more villages in Sudan and other developing countries to accelerate sustainable rural development. Local communities have to support similar initiatives for developing their villages.
In recent years, there has been a growing interest in the start-up scene in sub-Saharan Africa. "Silicon Savannah" is today widely used to describe the thriving IT industry in and around Nairobi. Kenya's geographical advantage, its favorable economic reforms, and mature start-up ecosystem makes it stands out positively. Since a lot of hype exists around the start-up scene many investors are drawn to it, but in reality very few start-ups are investment-ready. The increasing start-up requirements and needs force incubators to diversify their offer. In contrast, to traditional incubators, an Innovation Hub (Hub) is characterized based on the concept of open innovation and collaboration. A Hub nurtures an enabling environment where a community of entrepreneurs can grow. At the same time, it serves as a nexus point for the local start-up community, investors, academia, technology companies and the wider private sector. It aims to create a structure where people serendipitously interact with others that they would not typically meet. Considering the great interest for and the large amounts of money invested in Hubs by governments, universities, private companies and other interested parties, not only researchers have been raising the question of the actual benefit of Hubs. This research study aims to investigate to what extent the support offered by the Hubs is tackling the challenges faced by start-ups in Nairobi, Kenya. The analysis can serve as a basis for identifying strength and weaknesses in the Hub models.
Until recently, studies regarding e-banking transactions have focused more on motivational factors that trigger the intention to accept and use the e-banking transaction, rather than the de-motivational factors that propel the action. However, in the developing countries like Sub-Sahara economies, the factors associated with the former have not been explored and are still rudimentary in the literature. Drawing from the Technology Threat Avoidance Theory (TTAT), the study seeks to examine the impact of online identity theft on customers’ willingness to engage in e-banking transactions in Ghana. A quantitative survey of 393 valid responses from retail bank customers amongst two leading commercial banks in Ghana for the analyses. Results from the PLS-SEM showed that the research constructs; perceived online identity theft’ positively and significantly predict “fear of financial loss”, “fear of reputational damage”, and “security and privacy concern” whilst the former has a negative mediated-relationship between perceived online identity theft and the intention to engage in e-banking transaction. This study is the first of its kind that has extended the application of the TTAT framework into the study of e-banking transactions. The study serves as a practical tool that will enable the banks in their quest to assess customers’ restriction/aversion towards the use of Fintech while ensuring sustainable growth of e-banking transactions in an emerging economy context. The study is limited to only banking institutions in Ghana without considering other players in the financial sub-sector. Future research direction has been suggested in the concluding part of the paper.
The purpose of this study is to research the antecedents of the sustainable travel decision-making of European travelers and thereby identify important lessons for the transition towards sustainable travel and tourism. The study is based on data collected through a representative survey, conducted in five European countries, with a sample of n = 5024 respondents. The results of descriptive statistics, EFA (Exploratory Factor Analysis) and FA (Factor Analysis) are presented in order to explore sustainable travel decision-making through environmental (policy-related and personal) attitudes and travel mode decision priorities in the European context. Furthermore, the study provides new evidence regarding the under-researched phenomenon of the attitude–behavior gap by presenting a model for the sustainability-oriented decision-making of travelers, including attitudes and travel mode priorities as antecedents. The results confirm the existence of moral licensing in travel decision-making, thereby extending the relevance of this theory into travel and tourism, which has not been done before. The denial of environmental issues is also being researched as regards its interaction with positive environmental attitudes, environmental travel mode priorities and non-environmental travel priorities, thereby advancing our understanding of the interplay between these categories. The interplay between the four categories furthers our understanding of the perplexity of travelers in terms of sustainable travel decision-making.
This article examines similarities and differences in the attitudes and social representations of destination managers towards implementing sustainable tourism between the mountain regions of the Alps and the Dinarides. Bearing in mind the transnational impacts (i.e., environmental, economic and social) of the tourism industry the research methodology adopted an international perspective by sending a questionnaire to tourism organizations in fourteen different countries in the Alps and the Dinarides. The research is interdisciplinary in nature, because it integrates knowledge from sustainability and management science with tourism geography and social psychology. The findings confirm that social representations of sustainable tourism differ significantly in the two mountain regions.
This compendium contains and explains essential statistical formulas within an economic context. A broad range of aids and supportive examples will help readers to understand the formulas and their practical applications. This statistical formulary is presented in a practice-oriented, clear, and understandable manner, as it is needed for meaningful and relevant application in global business, as well as in the academic setting and economic practice.
Social cash transfers (SCTs) are considered a priority in least-developed countries, where the gap between the need for basic social protection and existing provisions is greatest. This study represents one of the first comprehensive treatments of the impact of social cash transfers in low-income sub-Saharan Africa, and the first for Zambia's oldest SCT scheme. The results, based on propensity score matching and fully efficient odds-weighted regression, and data from the Kalomo SCT pilot scheme, confirm positive SCT effects on per capita consumption expenditure. We also discover threshold effects with SCT mostly impacting food expenditure among poorer beneficiary households and non-food expenditure among wealthier beneficiaries.
The article improves understanding on leveraging new technology for DT (digital transformation) of grape harvest in SME wineries. It provides evidence on technologies used and workplace types deployed in grape harvesting, as well as strategic paths in deploying new technology, thereby contributing to the literature on networked sensing and seizing capabilities in the wine industry 4.0. The research approach is explorative and qualitative drawing on 31 interviews with wine industry 4.0 experts and managers, mostly owners of SMEs: wineries, wine software and wine machinery enterprises. Resulting findings serve as a roadmap for digital transformation of grape harvest process in SME wineries explaining technologies and work roles necessary for DWT (digital workplace transformation), as well as strategic paths of deployment of novel grape harvest technology. Previous research on the wine industry 4.0 has focused on BMI, while this research expands the focus to include a wider concept of technology adoption strategy as well as DWT. The research identifies two types of factors impacting the strategic deployment of grape harvest technology: pull factors, also termed servitization factors, as well as push factors, termed also digital transformation factors.
A central objective of the German gambling law is to ensure the protection of minors and players (§ 1 Sentence 1 No. 3 GlüStV 2012). Since the year 2014 gambling facilities for commercial games of chance in gambling halls and restaurants have been certified by the German Safety Standards Authority [Technischer Überwachungsverein – TÜV]. Certification by government-accredited testing organizations based on internationally validated, interdisciplinary scientific expertise "Safeguarding the Protection of Minors and Players with Respect to Commercial Gambling in Germany – 2.0" is a quality assurance instrument from a regulatory perspective. It is in the interests of, in particular, excellent quality providers to ensure that they are also perceived as providing this level of quality. Certification leads to market separation. In so doing, the advantages of end-to-end certification should be greater than any disadvantages. Analysing the international environment shows that certifi cation initiatives are necessary and have been put in place in other sectors of the gambling industry.
The primary aim is quality assurance for a responsible handling of commercial games of chance offerings (responsible gambling). The presented testing catalogue for commercial gambling can also provide an impetus in the international context and, as appropriate, a set standard.
These times are very troubled ones. Not only do wars and political unrest seem to prevail in different regions of the world, but, corruption and fraud have reached an incredible dimension, too. It seems that societies have, to a large extent, lost values in which they had formerly believed in. These issues may be the background why at the moment Corporate Social Responsibility (CSR) as a voluntary commitment is discussed in public that intensively. However, one gets the impression that this rather often seems to be superficial. Therefore, it is time to do some in-depth research to identify whether there is real substance behind these discussions or not. Latin America is a big continent with a greater number of countries which are running through difficult times as to corruption and fraud. Consequently, the author studied the policy of the central employers association Consejo Empresarial de America Latina (CEAL) with respect to the role of CSR. On the basis of statements, news and results of studies being regularly published, conclusions were drawn to which extent social and environmental aspects, along the line of ISO 26000, are playing a relevant role.
In order to avoid a too narrow view of the issue, a holistic approach concerning the generalsituation of Latin America has been selected using parameters such as economic growth, increase of population, poverty, inequality, and the global responsibility for environment. Furthermore, apart from the central organization CEAL, regional and national institutions with a specific mission for spreading and implementing CSR and two communal projects were analyzed as well. The conclusion of the paper is that there are some CSR "lighthouses" but an urgent need exists to spread the idea of CSR more intensively across the continent. Corresponding recommendations about how to increase the relevance of CSR in Latin America are given at the end of the paper.
Western consumption patterns are strongly associated with environmental pollution and climate change, which challenges us with transforming our society and consumption towards a sustainable future. This thesis takes up this challenge and aims to contribute to this debate at the intersection of ICT artifacts and social practices through the examples of food and mobility consumption. The social practice lens is employed as an alternative to the predominant persuasive or motivational lens of design in the respective consumption domains. Against this background, this thesis first presents three research papers that contribute to a broader understanding of dynamic practices and their transformation towards a sustainable stable state. The following research takes up these sections' empirical results that more intensely focus on the appropriation of materials and infrastructures utilizing Recommender Systems. Given this approach, this thesis contributes to three fields - practice-based Computing, Recommender Systems, and Consumer Informatics.
This study set out to uncover brand positioning configurations by presenting state-of-the-art brand management literature and applying a novel, mixed-methods approach to examine the under-researched wine industry transformation towards open innovation in branding. German winery brands were analyzed using a multimethod approach leaning on a novel netnographic methodology and multiple sources. The sample included 572 wineries from all 13 German wine regions with website text data and online review text data from each winery. The study identified nine prime words used to describe both brand identity as well as wine brand image. It revealed word–price clusters of brand identity and image. The results offer insights into communication and pricing opportunities for wine brand identity as well as image, thereby contributing to open brand innovation.
Reducing energy consumption is one of the most pursued economic and ecologic challenges concerning societies as a whole, individuals and organizations alike. While politics start taking measures for energy turnaround and smart home energy monitors are becoming popular, few studies have touched on sustainability in office environments so far, though they account for almost every second workplace in modern economics. In this paper, we present findings of two parallel studies in an organizational context using behavioral change oriented strategies to raise energy awareness. Next to demonstrating potentials, it shows that energy feedback needs must fit to the local organizational context to succeed and should consider typical work patterns to foster accountability of consumption.
Personal values and electronic waste disposal behaviours among households in Cape Coast Metropolis
(2021)
The study examined social values that accounted for electronic waste recycling and reuse behaviours. Via a crosscommunity survey of 193 of households in the Cape Coast Metropolis, a correlational design was employed in the study. Partial Least Squares-Structural equation modelling was used to analyse the data. Results from the analysis showed the influence of altruistic values (β = 0.275, p < 0.05) on reuse behaviour. Similarly, environmental awareness (β = 0.213, p<0.05) also showed significant influence on participation in recycling, whereas psychological ownership significantly influenced both reuse (β = 0.319, p < 0.05), and participation in recycling (β = 0.339, p < 0.05), The joint significance of altruistic values, environmental awareness and psychological ownership to explaining recycling participation was 21.3% (R2 = 0.213, p < 0.05) and that of reuse was 24.6% (R2 = 0.246, p < 0.05). The results of the study showed that individuals who are knowledgeable about the state of their environment were more likely to participate in recycling. On the other hand, individuals with altruistic values preferred giving unwanted electronic equipment to others for reuse. Altruistic values are particularly true of collectivist cultural orientation. Psychological ownership was significant in predicting both behaviours, however, the effect size on reuse was moderate. Psychological ownership due to waste aversion and frugality lead consumers to keep, and subsequently give to close relatives in their social network. It was recommended that individuals should be encouraged to patronize formal recycling services. as a way to show concern for the well-being of others by reducing pollution due to improper waste treatment. Again, like in developed economies, second-hand collection systems for unwanted electronic products can be developed, and made convenient for individuals with reusable items, who may be willing to donate or even resell.
There is severe clinical vitamin A deficiency (VAD) prevalence among Ghanaians and many African countries. Foodbased diets has been suggested as a more sustainable approach to solving the VAD situation in Africa. In this study, A participatory action research between orange flesh sweet potato farmers, gari processors within central region and academia was adopted to develop gari containing provitamin A beta-carotene. Gari is a major staple for Ghanaians and people in the West African subregion due to its affordability and swelling capacity. It is mainly eaten raw with water, sugar, groundnut and milk as gari-soakings or with hot water to prepare gelatinized food called gari-kai in Ghana or “eba” among Nigerians. However, gari is limited in provitamin A carotenoids. Orange fleshed sweet potato (OFSP) is known to contain large amount of vitamin A precursor. Therefore, addition of OFSP to gari would have the potential to fight the high prevalence rate of vitamin A deficiency amongst less developed regions of Africa. To develop this, different proportions of orange fleshed sweet potatoes (OFSP) was used to substitute cassava mash and fermented spontaneously to produce composite gari - a gritty-crispy ready-to-eat food product. Both the amount of OFSP and the fermentation duration caused significant increases in the β-carotene content of the composite gari. OFSP addition reduced the luminance while roasting made the composite gari yellower when compared with the cake used. Addition of OFSP negatively affected the swelling capacity of the gari although not significant. The taste, texture, flavour and the overall preferences for the composite gari decreased due to the addition of the OFSP but fermentation duration (FD) improved them. The sample with 10% OFSP and FD of 1.81 days was found to produce the optimal gari. One-portion of the optimal gari would contribute to 34.75, 23.2, 23.2, 27, 17 and 16% of vitamin A requirements amongst children, adolescent, adult males, adult females, pregnant women and lactating mothers respectively. The study demonstrated that partial substitution of cassava with OFSP for gari production would have the potential to fight the high prevalence rate of vitamin A deficiency amongst less developed regions of Africa while involvement of farmers and processors prior to the design of research phase enhanced the adoption of intervention strategies.
The purpose of this paper is to examine the impact that various types of business model extensions (hospitality and tourism, online sales platforms, and sustainability) have on the winery business. The research is based on company data and online observations of N = 886 German wineries and deploys a content analysis, netnography, and structural equation modeling (SEM) in order to test the hypothesis on business model extensions of wineries, which have been set forth in the previous literature. The findings indicate that business model extensions related to online sales platforms have a positive impact on winery business size. These results mean that developing online sales platforms enlarges the winery BM (business model) size and type (manager-run, state-owned, or cooperatives). The paper presents in detail the impact of winery BM extensions on winery BM model type and size, thereby contributing to the literature on business model innovation.
Kenya as a touristic destination is well known as an exotic country offering many different landscapes as well as the diversity of wildlife; this is typical for several African countries. To ensure a sustainable tourism development, different forms of tourism have to be considered. One of these forms could be eco-mountain bike cycling tours, as these tours are gaining in popularity, for example in Germany. The aim of this study was to obtain results regarding the market potential for mountain bike eco-tourism in Kenya. The up-and-coming tourism branch of mountain biking was examined in connection with the increasing demand for long-distance travel. The results of this study showed that mountain biking in exotic countries like Kenya has market potential in principle. However, it was also found that mountain biking alone is not a sufficient pull factor for tourists. The combination with other activities turned out to be promising. It was found that tourist packages that include mountain biking as an activity are perceived as attractive. Moreover, it was obtained that not only tourists who ride a mountain bike regularly are addressed as a target group. Even "regular" tourists find mountain biking an attractive (touristic) activity, especially in combination with game drives. Experts also assess the market potential for eco-mountain bike tourism as positive and find existing routes and accommodation attractive. The findings are giving indications for the possibilities to develop eco-mountain bike tourism as a touristic alternative and addition to existing touristic products.